Lancôme Génifique · Houdini FX & CGI
I developed key FX shots for the Lancôme Génifique skincare campaign, combining Vellum and particle simulations in Houdini with rendering in Redshift. The effects translated the campaign’s microbiome concept into organic movement and detailed CGI imagery.
Role: FX Artist · Ricardo Tohme
Software: Houdini · Redshift
Techniques: Vellum · Particle simulations
Studio: Moon Studio (Zorba Group)
Brand: Lancôme
Software: Houdini · Redshift
Techniques: Vellum · Particle simulations
Studio: Moon Studio (Zorba Group)
Brand: Lancôme
Behind the scenes
Houdini FX Breakdown
Organic Motion
Vellum simulations developed to create soft, organic movement for the campaign’s microscopic visuals.
Vellum simulations developed to create soft, organic movement for the campaign’s microscopic visuals.
Particle Effects
Particle simulations adding flowing motion and fine detail to the CGI sequences.
Particle simulations adding flowing motion and fine detail to the CGI sequences.
Rendering
Redshift rendering for the FX shots, supporting the campaign’s luminous blue visual style.
Redshift rendering for the FX shots, supporting the campaign’s luminous blue visual style.
